TEMPLATE: this is a starting point, not legal advice. Fill in the bracketed details and have it reviewed by a lawyer before launch.
1. Introduction
Welcome to CRAWLED ("CRAWLED", "we", "our" or "us"), operated by [Company legal name], [registered address]. We are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose and safeguard your information when you visit https://crawled.agency (the "Website"), book a strategy call, or engage our SEO, Answer Engine Optimization (AEO), digital PR and related services.
2. Information We Collect
- Information you provide: when you book a call, send a message or apply for a role, we collect the details you submit, such as:
- First and last name
- Email address
- Company name and website URL
- Budget range and the contents of your message
- Your preferred call date, time and time zone
- For job applications: your CV, portfolio or profile links
- Automatically collected information: like most websites, our hosting provider may log technical data such as IP address, browser type, device information, pages visited and the date and time of your visit, for security and performance purposes.
- Client data: if you become a client, we may access data from tools such as Google Search Console, analytics platforms and your CMS. This is governed by our client agreement.
3. How We Use Your Information
- To respond to enquiries and schedule strategy calls
- To prepare proposals and deliver our services
- To communicate with you about your project, including service-related emails
- To evaluate job applications
- To maintain the security and performance of the Website
- To comply with legal obligations
We do not sell your personal information.
4. Legal Bases for Processing (EEA/UK)
Where the GDPR or UK GDPR applies, we process personal data on the basis of: your consent; steps taken at your request before entering into a contract; performance of a contract; our legitimate interests in operating and growing our business; and compliance with legal obligations.
5. Cookies
The Website uses only the cookies and similar technologies strictly necessary for it to function. [If you add analytics or advertising tools, list them here and obtain consent where required.]
6. How We Share Information
We share personal information only with service providers who help us run our business, for example:
- Website hosting and security (Cloudflare)
- Email and calendar providers [e.g. Google Workspace]
- Form and CRM tools [e.g. HubSpot, Formspree]
These providers may only use your information to perform services on our behalf. We may also disclose information if required by law or in connection with a merger, acquisition or sale of assets.
7. International Transfers
Your information may be processed in countries other than your own. Where required, we rely on appropriate safeguards such as Standard Contractual Clauses.
8. Data Retention
We keep personal information only as long as necessary for the purposes described above. Enquiries that don't lead to an engagement are typically deleted within [24] months; client records are retained for the duration of the engagement and as required by law.
9. Your Rights
Depending on where you live, you may have the right to:
- Access the personal information we hold about you
- Correct inaccurate information
- Request deletion of your information
- Object to or restrict certain processing
- Data portability
- Withdraw consent at any time, where processing is based on consent
- Lodge a complaint with your local data protection authority
California residents may also have rights under the CCPA/CPRA, including the right to know and delete personal information. We do not sell or share personal information for cross-context behavioural advertising.
To exercise any of these rights, email legal@crawled.agency.
10. Security
We use reasonable technical and organisational measures to protect your information. No method of transmission over the internet is completely secure, so we cannot guarantee absolute security.
11. Children's Privacy
Our Website and services are not directed to children under 16, and we do not knowingly collect their personal information.
12. Changes to This Policy
We may update this Privacy Policy from time to time. The "Last updated" date above shows when it was last revised.
13. Contact Us
Questions about this policy? Contact us at legal@crawled.agency or write to [Company legal name], [registered address].